HighLevel vs ClickFunnels & HubSpot: Which One Wins?

HighLevel vs ClickFunnels & HubSpot, I compared. When it comes to all-in-one marketing and sales platforms, ClickFunnels, HubSpot, and HighLevel are three of the biggest names in the game. Each of these tools promises to help businesses capture leads, nurture prospects, and boost sales—but which one truly delivers?

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After extensive testing and comparison, one platform stands out above the rest: HighLevel. It wins hands down for one simple reason—it offers everything you need to run your business under one roof, without the crazy price tag of its competitors.

Let’s break down how HighLevel stacks up against ClickFunnels and HubSpot and why it’s the best choice for businesses, agencies, and marketers in 2025.


What Do These Platforms Do?

Before we dive into the comparison, let’s quickly define what each platform is designed for:

  • ClickFunnels – A funnel-building platform designed to create high-converting landing pages and sales funnels. It focuses primarily on lead generation and conversion optimization.
  • HubSpot – A CRM and marketing automation suite that offers sales tools, email marketing, and customer relationship management. It’s a powerhouse for inbound marketing.
  • HighLevel – A fully integrated, all-in-one marketing and sales platform that combines CRM, funnel building, automation, appointment scheduling, reputation management, and more—all in one dashboard.

Each tool has its strengths, but HighLevel is the only one that truly combines the best of both ClickFunnels and HubSpot while offering additional features that neither competitor provides.

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1. Funnel Building: HighLevel vs. ClickFunnels

ClickFunnels Strengths:
✅ Drag-and-drop funnel builder
✅ Pre-designed, high-converting templates
✅ A/B testing capabilities

HighLevel Strengths:
✅ Full funnel builder + website builder
✅ More flexibility in customization
✅ Built-in CRM, automation, and appointment booking
✅ No need for third-party integrations

Winner: HighLevel 🚀
ClickFunnels is great for funnel building, but HighLevel does everything ClickFunnels does and more—while also integrating it with your CRM, marketing automation, and appointment scheduling.

If you’re running a business and need an all-in-one solution, why pay for ClickFunnels separately when HighLevel already includes a funnel builder and more?


2. CRM & Email Marketing: HighLevel vs. HubSpot

HubSpot Strengths:
✅ Industry-leading CRM with deep data insights
✅ Email marketing automation
✅ Free basic CRM plan

HighLevel Strengths:
Unlimited contacts (HubSpot charges extra for this)
✅ AI-powered automation (SMS, email, social media, voicemail drops)
✅ Two-way SMS and call tracking built-in
✅ Full funnel and website builder integrated

Winner: HighLevel 🏆
HubSpot is an excellent CRM, but it gets expensive FAST as you scale. Many of its best features are locked behind premium plans that cost hundreds or even thousands per month.

HighLevel matches and surpasses HubSpot’s CRM capabilities—offering unlimited contacts and far more automation options at a fraction of the cost.


3. Automation & Lead Nurturing: HighLevel vs. ClickFunnels & HubSpot

ClickFunnels:
❌ Basic automation, primarily focused on email sequences
❌ Lacks SMS, call tracking, or social media messaging
❌ Requires third-party integrations for automation

HubSpot:
✅ Solid email automation
✅ Lead scoring and segmentation
❌ No built-in SMS or voice automation

HighLevel:
Advanced marketing automation for email, SMS, voice, and social media
AI-powered chatbot to nurture leads automatically
Drip campaigns, follow-ups, and real-time lead engagement
No need for third-party integrations—it’s all built-in

Winner: HighLevel 🔥
ClickFunnels barely scratches the surface of automation, and HubSpot’s automation tools are locked behind expensive plans. HighLevel, on the other hand, offers deep automation across multiple channels (email, SMS, calls, Facebook Messenger, and more) right out of the box.

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4. Pricing & Value for Money

  • ClickFunnels: Starts at $147/month (for just the funnel builder).
  • HubSpot: Starts at $50/month but quickly climbs to $800+/month as you add features.
  • HighLevel: Starts at $97/month, but for $297/month, you get unlimited accounts (great for agencies).

Winner: HighLevel 💰
Why pay for multiple subscriptions when HighLevel replaces ClickFunnels, HubSpot, and several other tools—all in one dashboard?

If you’re an agency or business owner, HighLevel’s $297/month Agency Plan lets you create unlimited client accounts, making it an absolute steal.

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5. Extra Features That Only HighLevel Offers

Reputation Management – Automatically request, track, and respond to customer reviews on Google, Facebook, and more.
Built-in Calendar & Appointment Booking – No need for third-party schedulers like Calendly.
Membership & Course Creation – Sell online courses without using Kajabi or Teachable.
White-Labeling for Agencies – Rebrand the entire platform as your own CRM for clients.

Neither ClickFunnels nor HubSpot offer these features natively—they require expensive add-ons or third-party tools.


Final Verdict: Why HighLevel Wins Hands Down

After thoroughly testing all three platforms, the winner is clear: HighLevel is the ultimate all-in-one marketing and sales platform.

Here’s why HighLevel beats ClickFunnels & HubSpot:

Replaces multiple tools (CRM, funnel builder, automation, email, SMS, reviews, and more)
Unlimited contacts (unlike HubSpot)
Advanced automation (email, SMS, calls, social media)
More features for agencies & businesses
Better pricing—more value for your money

ClickFunnels is a great funnel builder, and HubSpot is a solid CRM, but HighLevel gives you both PLUS additional features—at a better price.

If you’re tired of juggling multiple subscriptions and want a single platform to run your entire business, HighLevel is the clear winner. 🚀

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⭐ Final Rating: 5/5 ⭐

🔥 Pros: All-in-one platform, unlimited contacts, advanced automation, replaces multiple tools, great for agencies.
⚠️ Cons: Learning curve for beginners, but worth the effort.

👉 Would I recommend it? Absolutely! HighLevel is hands-down the best marketing and sales platform in 2025.

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